Hawaiian Airlines Rebrand
With this rebrand, Hawaiian Airlines establishes itself as a destination carrier that elevates leisure travel to an experience of sophistication, hospitality, premium quality and fun. To reflect this transformation and clarity of vision, the airlines shortens its name and condenses its logo into a simple wordmark.
Singapore-based photographer Jared Lim explores geometric patterns in urban environments for his new series entitled “Urban Exploration”.
Smarter Cities project
Ogilvy & Mather France created some useful outdoor ads to promote IBM’s “People For Smarter Cities Project.”
Check out the video below to see the full project:
OId Ski Gondola Turns into Kids’ Vending Machine
Premiering at Design Miami on June 10 is a charity project called Verbier Mountain Climbers, where old gondolas from Verbier, a village in Switzerland, are transformed by Swiss artists and designers into intriguing works of art.
Hungarian based designer Csaba Bernáth has redesigned three beers transforming them into the modern era.
New logo for the FUEL Bespoke Motorcycles Company established in 2010.
Here’s a heartwarming post. The A.C.Camargo Cancer Center in São Paulo, is a client of the Brazilian office of worldwide ad agency JWT. JWT teamed up with Warner brothers and designed Justice League intravenous covers for sick kids battling cancer. But it didn’t stop there, they went on to design comic books and the whole Children’s ward of the hospital in a Justice League Theme.
Los Angeles designer Scott Greci has designed a wide range of Ales Ranging from the classic to the quirky, each label’s font effectively conveys the unique characteristics of each beer.
Graphic designer-turned-photographer Sebastian Magnani combines man and his best four-legged friend for a collection of whimsical portraits
NTU Art & Design Book 10/11
“The Manual for Creative Action” is the deliberately unconventional title of the new Nottingham Trent University Art and Design Prospectus - a book that encourages creative growth, personal development and self expression. The book is differentiated throughout by a series of statements and slogans such as ‘Sharpen Your Pencil’, ‘Love Your Imagination’ and ‘Wear Your Ideas’.
I personally love the treated type on each page and how it fits so well with the copy.
Wonder If I, Oreo’s latest spot features some beautiful illustrations along with a catchy song. I have to admit I’m a fan of this spot, the art direction is stunning.
Adventure Supply Kit
San Francisco based Student Designer Mia A. Johnson has created this kit designed to aid, inspire, and entertain someone as they set out on an adventure of their choosing.
POP Greetings Stationery for wine bottles.
When gifted, wine is usually put in tacky gift bags or in very elaborate and expensive ones. The goal was to offer consumers something with more personality and the opportunity to write a personal message as well.