An Escape kit is a ticket from job to job in the industry I work in. Join me on my journey to find work that I wish I put in my kit and share the work you put in yours.

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AXE Dull days

Created by BBH London, these ads for deodorant brand Axe want men to celebrate the dullest days of the week, namely Mondays and Wednesdays. 

Checkout the Monday video below

(Source: designtaxi.com)

  • Posted 1 day ago
  • August 20th, 2014

6 Likes & Reblogs

International Society for Human Rights: Child Measurement

About 50 percent of all landmine victims are children.

Advertising Agency: Grabarz & Partner, Hamburg, GermanyArt Director: Ralf LukowskyCopywriter: Raphael KlawuhnExecutive Creative Director: Ralf HeuelCreative Directors: Diana Sukopp, Jan-Florian Ege, André PriceAccount Supervisor: Heike WelzelPrint Production: Kristina MohrFinal Artwork: Holger RohmigAdvertisers supervisor: Martin LessenthinPublished: January 2014

International Society for Human Rights: Child Measurement

About 50 percent of all landmine victims are children.

Advertising Agency: Grabarz & Partner, Hamburg, Germany
Art Director: Ralf Lukowsky
Copywriter: Raphael Klawuhn
Executive Creative Director: Ralf Heuel
Creative Directors: Diana Sukopp, Jan-Florian Ege, André Price
Account Supervisor: Heike Welzel
Print Production: Kristina Mohr
Final Artwork: Holger Rohmig
Advertisers supervisor: Martin Lessenthin
Published: January 2014

(Source: adsoftheworld.com)

McDonald’s minimal ads. 

Following last years minimal print ads, TBWA Paris has followed-up the campaign with even more minimalist goodness. Instead of the actual products, we now get simple clean illustrations. 

What do you guys think about this approach?

(Source: adweek.com)

Brandalism

Back in 2012, a group of street artists formed a project called ‘Brandalism’ to reclaim advertising space and eliminate ‘visual pollution’ from UK cities. This year, they have returned with what has been described as the “largest advertising takeover in world history”—over the period of two days, the team took over 365 corporate advertising spaces in 10 different UK cities. 

(Source: designtaxi.com)

The Drinkable Book

The Fine folks at DDB New York have created a drinkable book for their client WATERisLIFE. The book is a life saving tool that filters water and teaches proper sanitation & hygiene to those in the developing world. With a donation here you can get one of these books into someone’s hands who needs it. 

In the video below you can see how the book in action. 

(Source: behance.net)

Turkish Airlines Euroleague Epic Pool Dunk

What makes this spot awesome is that the entire 30 second ad is shot in one take. It took 22 attempts from Euroleague ballers Shawn James, Kyle Hines, Robin Benzing and Sergio Rodriguez. Crispin Porter + Bogusky London’s was behind the new Turkish Airlines spot that builds up to an amazing aqua-dunk.

Check out the behind the scenes below

  • Posted 3 months ago
  • May 7th, 2014

45 Likes & Reblogs

VH1: I will survive

The idea of the campaign is to raise awareness about bullying, speaking directly to those “cool” kids who watch the channel. Created by Del Campo Saatchi & Saatchi, Argentina.

  • Posted 3 months ago
  • April 25th, 2014

85 Likes & Reblogs

Interactive Website Simulates Drowning for a PSA.
To show the importance of putting on a life jacket, CLM BBDO has come up with an interactive website that lets viewers simulate drowning. 
You can check it out here. I lasted 1:34, what about you guys?

Interactive Website Simulates Drowning for a PSA.

To show the importance of putting on a life jacket, CLM BBDO has come up with an interactive website that lets viewers simulate drowning. 

You can check it out here. I lasted 1:34, what about you guys?

Pilion Trust: Fuck the Poor

A man walks the streets of London shouting #FuckThePoor. This is a social experiment from a small poverty charity, The Pilion Trust, to see whether people really do care about those less fortunate.

It’s a shame this great. 

(Source: adsoftheworld.com)

  • Posted 3 months ago
  • April 24th, 2014

186 Likes & Reblogs

Honda #ThumbsUp Dn’t Txt & Drv

Honda, with the help of advertising agency RPA, has released an ad that reminds us to not text and drive.